About
Industry
- Web3 Advertising, Creator Economy
Application Type
- Web platform
Core Functionality
- Tokenized ad rewards, blockchain verification, fraud prevention, advertiser analytics
The client operates in the Web3 advertising and creator economy space, with a vision to give users a passive, transparent way to earn cryptocurrency through ad engagement. Traditional ad platforms capture all revenue while users receive nothing, leading to low trust, zero transparency, and weak engagement.
The goal was to build a Hashing Ad Space–style decentralized platform where users earn crypto automatically for viewing ads, clicking, or completing attention-based tasks, while advertisers receive verifiable, fraud-free engagement metrics.
Technically, the platform required secure smart contracts, anti-fraud systems, blockchain reconciliation, wallet integrations, scalable ad delivery, and a well-balanced tokenized reward ecosystem.
Results
Here is the measurable impact of introducing a blockchain-based earning platform that offers ad rewards and decentralized engagement tracking.
Higher User Participation
78% increase in user participation driven by crypto incentives.
Full Transparency
100% visibility into ad engagement and payouts via blockchain logs.
Fraud Elimination
Ad fraud removed through decentralized verification and anti-bot systems.
Improved Advertiser ROI
Advertisers achieved 52% higher ROI with verified real engagement.
Passive User Earnings
Users earned crypto effortlessly with frictionless onboarding.
Rapid Platform Growth
Daily active users scaled from hundreds to 25,000+ in three months.
MoogleLabs turned our Web3 advertising vision into a production-ready, revenue-generating platform.
Challenges
Why It Mattered
Users want to earn crypto without technical hurdles. By merging advertising with blockchain rewards, the crypto earning web platform delivered transparent passive income for users and verified, fraud-free engagement for advertisers.
Our Approach-
We focused on building a decentralized ad engine powered by smart contracts, fraud-resistant tracking, and tokenized reward distribution at scale.
Our Tools:
Blockchain
- Polygon
- BNB Chain
- Solana
Smart Contracts
- Solidity
- Rust
Backend
- Node.js
- FastAPI (Python)
Frontend
- React.js
- Next.js
Reward Engine
- Tokenomics Engine and Engagement APIs
Security
- Anti-bot Systems
- Anomaly Detection
- Device Fingerprinting
Databases
- PostgreSQL
- Redis
DevOps
- Docker
- AWS ECS
- Lambda
- CloudWatch
Integrations
- WalletConnect
- MetaMask
- Crypto Payout Processors
Before & After
Moving from centralized ad platforms to blockchain-based engagement transformed how value, trust, and rewards are distributed across the ecosystem.
| Metric | Before — Traditional Advertising | After — Hashing Ad Space Model |
|---|---|---|
| User Earnings | $0 for engagement | Users earn crypto while browsing |
| Transparency | No revenue visibility | 100% blockchain-verified earning |
| Ad Fraud | High bot activity & fake clicks | Decentralized anti-fraud |
| Advertiser ROI | Low, uncertain | 52% higher ROI |
| User Engagement | Passive | 78% higher engagement |
| Revenue Sharing | Platform-only benefit | Fair, shared distribution |
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